Updated October 9, 2026
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50Floor is a shop-at-home flooring company operating in 35+ markets primarily across the Southeast, Mid-Atlantic, and Midwest. A consultant brings samples directly to your home for selection, then coordinates installation: a convenient alternative to visiting multiple flooring showrooms in person.
With 16,795 Google reviews at 4.6 stars, 50Floor has a strong satisfaction record for a regional flooring specialist. Their Gold Star Installation Warranty and distinctive "Love Your Floors" program (which credits 50% of your project cost toward a future flooring upgrade) are notable differentiators in the shop-at-home category.
Rating source: Google, count-weighted mean across 17 US locations with 100+ reviews (largest: Roswell, GA, 3,335 reviews), verified August 2026
50Floor brings the showroom to you: samples at home, then installation on most jobs in a single day. It backs the fitting with a Gold Star installation warranty and promotes a "Love Your Floors" 50% credit. It rates 4.6★ across 16,795 reviews.
What 50Floor covers, how their pricing and financing work, the materials they install, and their strengths.
| Customer rating | 4.6★ from 16,795 reviews: Google, count-weighted mean across 17 US locations with 100+ reviews (largest: Roswell, GA, 3,335 reviews), verified August 2026 |
|---|---|
| Services covered | Flooring |
| Pricing & financing | Price Match Guarantee Wells Fargo Home Projects card; 9.99% APR / 65 months; or 12-mo no-interest; $1,000 min |
| Materials & products | Full-service: move furniture, remove old flooring, examine subfloors, install, trim, clean up, replace furniture "Most jobs completed in one day." Carpet, LVT / LVP, Laminate, Hardwood, Engineered Hardwood |
| Strengths | • One-day installation (most jobs) • Gold Star Installation Warranty • "Love Your Floors" 50% credit • Price Match Guarantee • We move furniture + haul old flooring |
These are the warranty terms 50Floor publishes with the caveats attached to each. Warranty documents change and tiers differ by product line, so treat this as a starting point: ask for the specific document that applies to your quote, in writing, before you sign anything.
| Coverage | Caveat |
|---|---|
| Gold Star Installation Warranty: Repair or replace any installation issues; free carpet restretching in first year; all installers 100% insured; all floors certified environmentally safe | — |
| Labor Guarantee + Gap-Free Guarantee (covers gaps >3mm) + Multi-Plank Guarantee | — |
| "Love Your Floors": if you don’t love your floors within the warranty period, receive 50% credit toward a replacement | This is a satisfaction provision, not a full refund. Write precisely: ’50Floor offers a 50% credit toward a replacement.’ |
| Warranty transfer: once, to new homeowner, at 10% of original purchase price within 30 days of property transfer | — |
| Manufacturer warranty, All Vinyl: Lifetime | — |
| Manufacturer warranty, All Laminate: Lifetime | — |
| Manufacturer warranty, All Solid Hardwood: Lifetime | — |
| Manufacturer warranty, All Carpet: Lifetime Stain / 15-25 Years Wear | — |
| Manufacturer warranty, All Engineered Hardwood: Lifetime Structural + 15yr-Lifetime Finish | — |
*On the figures below: these are estimated ranges for this kind of work, not quotes from 50Floor. We do not hold published pricing for most companies. Where we do, it is shown as theirs and labeled. Your quote depends on your home, your scope and your market: see how we build these ranges.
Carpet typical range for this work: $2.50–$7/sqft installed: Good selection of loop pile and cut pile styles. Shaw and Mohawk brands are common through their distribution.
Luxury Vinyl Plank typical range for this work: $4.50–$10/sqft installed: Core offering alongside carpet. Waterproof options available. Confirm wear layer thickness (12 mil+ for primary living areas, 20 mil+ for commercial-grade durability in high-traffic zones).
Hardwood typical range for this work: $8–$16/sqft installed: Solid and engineered options across standard widths and species.
Shop-at-home: A consultant visits with samples, you select in your room under your own lighting, and pricing is presented the same day.
Installation: 50Floor uses professional installation crews with consistent quality feedback across their markets. Ask whether crews are 50Floor employees or independent contractors in your specific market.
Warranty: Manufacturer product warranties apply. Labor warranty terms are market-specific. Confirm coverage period and what qualifies as an installation defect in your written contract.
Best fit: Homeowners in 50Floor’s coverage area who want shop-at-home flooring convenience and value the "Love Your Floors" upgrade-credit model. A strong option for carpet and LVP projects.
Consider alternatives if: You are outside 50Floor’s markets (check their website for coverage) or you need next-day installation.